From Socialising the Genome

Animations help the public to understand genomics

This article by Ayala Ochert for BioNews introduces Anna's study Socialising the Genome

Animations help the public to understand genomics

21st March 2016

Excerpt from article:

“Genomics England has created a series of animations to help the public understand more about what genomics means and how it may affect them in the future.

The project – Socialising the Genome – is the brainchild of Dr Anna Middleton, prinicipal social scientist at the Wellcome Genome Campus in Cambridge, who has teamed up with advertising expert Julian Borra to create six animations designed to be easily accessible to everyone.”

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Citation:

Ochert, A 2016. Animations help the public to understand genomics. BioNews [Online] Issue 844. Available at: http://www.bionews.org.uk/page_630998.asp [Accessed: 14 February 2018]